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Not only have men’s bras been available for a while in Japan, they just reached the number 1 spot on one of Japan’s largest online shops ‘Rakuten’, according to this Japanese news article.
The bras come in black, white and pink, and are made of materials that give a luster look and stretchy feel. Why men’s bras you ask? The Rakuten shop says that it will “make you feel more gentle” and “give you a sense of relief - because that is a very important feeling to have”.
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