Adidas agrees long-term partnership with Kanye West
BERLIN (Reuters) - Adidas has agreed a new long-term partnership with singer-turned-designer Kanye West, who the German sportswear company poached from arch rival Nike in 2013, helping to revive its business in the U.S. market.
We process personal data about users of our site, through the use of cookies and other technologies, to deliver our services, personalize advertising, and to analyze site activity. We may share certain information about our users with our advertising and analytics partners. For additional details, refer to our Privacy Policy.
By clicking "I AGREE" below, you agree to our Privacy Policy and our personal data processing and cookie practices as described therein. You also acknowledge that this forum may be hosted outside your country and you consent to the collection, storage, and processing of your data in the country where this forum is hosted.