Jamaicans tell VW to run the commerical - Here is how you can help to do that

[MarieK]

Yup - saw it with my own eyes. It was the version where you hear Jimmy singing but don't see him. I'm waiting to see what bump in tourist arrivals this will bring.

Is VW obligated to "do something" for Jamaica because they choose to use a Jamaican singer and copy the accent in the ad.

I agree with Jazz, seeing anything associated with Jamaica in a positive note has my vote and the fact that this will benefit one Jamaican, Jimmy Cliff, is enough for me. For that reason alone, I am supportive and was glad to see the ad run. I see no reason for the country to stand with its hands out waiting for residual effects to come its way. It's about our culture being portrayed in a positive note and as a Jamaican by birth or transplant, I would think support and pride would be something not too hard to come by.

BTW - the accent used is clearly Jamaican, even here in the South, everyone who know I was Jamaican despite my never having spoken the dialect infront of them was like 'hey we heard the dialect during the superbowl' so it was distinct enough.

I'm proud, thank u VW and congrats J. Cliff - thank you for your proud portrayal of the Jamaican culture.

*wanda how nobody nah axe weh beyonce failed attempt at di dutty wine a guh garner yaad*